All you need to know about B2C e-commerce

What is B2C e-commerce?

B2C e-commerce "Business to Customer" or as it is also called e-commerce retail is the process of selling services and products directly from the company to the end users "Consumers", where this model is one of the most prominent e-commerce models prevalent at the present time. The B2C e-commerce model first appeared in the late seventies of the last century, specifically in 1979, when television was used as a means of marketing products and reaching consumers, but it flourished even more in the nineties when online retail stores were established that Selling various products and services online.

What are the reasons for the success of B2C e-commerce?

The success of e-commerce between companies and consumers "B2C" depends on the strength of the relationship and services that link the company to the consumer to ensure that he returns many times and thus increases sales, which made this form of e-commerce bear a higher risk rate than others, and for this they had to create targeted marketing campaigns. To stimulate customer motivation and influence their purchase decisions by displaying the real product value and quality of services provided, in addition to some effective offers.

What are the most popular business-to-consumer e-commerce "B2C" websites in Oman?

The most famous B2C e-commerce websites in Oman is the Amazon, AliExpress, noon and many other electronic shopping websites that provided the convenience and freedom to conduct various commercial transactions at any time and place, and therefore from During the growth and development that we are seeing from these and other websites, the growth is expected to be even faster in the coming years.